Virtual Production
We seamlessly blend virtual environments with live-action elements using cutting-edge LED technology, 3D rendering software, and motion tracking systems to support the industry's biggest storytellers.
Why Go Virtual?
Aside from fully immersing your cast and crew in a motion tracked 3D world, there are endless reasons to bring virtual production into your project.
More content is being filmed on-set
Time and cost savings on crew travel and logistics
Overall carbon footprint reduction
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Our Virtual Production Process
01
Discovery
Together, we dive into your project, figure out what it's all about, and set some clear goals together. Crafting a strategic plan, we blend creativity with clarity, guiding both the visual and technical aspects of your project.
02
Virtual Environment Creation
Our virtual art team specializes in crafting immersive and optimized virtual worlds in Unreal Engine, bringing your ideas to life.
03
Tech-vis and Pre-vis
To increase productivity on-set and avoid any frame drops during the shoot, we dedicate time to rigorously test virtual environments, ensuring flawless performance on the LED wall.
04
The Shoot
Lights, camera, action! It's showtime as we capture your story in real-time using cutting-edge ICVFX technologies on an LED volume.
05
Post-Production
After the on-set excitement, it's time to hit the editing booth! From editing to VFX and sound design, we've got it all covered.
06
Delivery
The final step is here! Your virtual production project is ready to be showcased to the world. Get ready for the applause!
Our Process
Discovery
Together, we dive into your project, figure out what it's all about, and set some clear goals together. Crafting a strategic plan, we blend creativity with clarity, guiding both the visual and technical aspects of your project.
Virtual Environment Creation
Our virtual art team specializes in crafting immersive and optimized virtual worlds in Unreal Engine, bringing your ideas to life.
Do it with FlightDeck
Try our AI tool that allows users to control and build in Unreal Engine 5 like never before.
Tech-vis and Pre-vis
To avoid any frame drops, we dedicate time to rigorously test virtual environments, ensuring flawless performance on the LED wall.
The Shoot
Lights, camera, action! It's showtime as we capture your story in real-time using cutting-edge ICVFX technologies on our LED volume.
Post-Production
After the on-set excitement, it's editing booth time! From editing to VFX and sound design, we've got it all covered.
Delivery
The final step is here! Your virtual production project is ready to be showcased to the world. Get ready for the applause!
Build your studio with us
If you're working on building a virtual production studio, we'd love to hear about it and see where we can help.
FAQs
Virtual Production is a new method of filmmaking & television production that combines the physical and virtual worlds as one, using state-of-the-art technology, to create in-camera visual effects (ICVFX). Virtual Production uses real-time 3D render engines (also known as game engines) to create photorealistic backgrounds, which are then displayed on a large LED wall behind physical sets using the real-time rendering capabilities of the game engines. The cameras are synced with the game engines, and using motion camera tracking technology, create enhanced realism and depth of perspective. This whole process removes the need for post-production CGI (computer generated images) and allows you to capture footage in-camera.
Imagine a world where Golden Hour can last as long as you want… that's virtual production! Completely controlled settings, real time reflections, fully immersed sets for your actors and crew, and at the end of the day, your final shots can be achieved in-camera with little to no post production required.
In-Camera Visual Effects. Meaning that everything captured in-camera will be your final frame, requiring little to no post production processing.
Virtual production is for everyone! We have worked on projects for film studios big and small, Fortune 500 companies and even several corporations of all sizes. Virtual production is becoming popular in all sectors of media.
This is a tricky question. While we wish it were much more straightforward, it all comes down to the size of the LED volume, and the type of LED you're looking to purchase. Since we're agnostic, we work within your budget to get your into virtual production at the most affordable cost possible.
Virtual production is different from green screen… but is it better? In some ways, yes. What makes virtual production different is it allows a production to achieve final visuals in-camera, on-set, in real time. This means, no more having to shoot on green screen, chromakey your actors and develop background environments that could take months to develop. With virtual production, this is achieved changes the shooting and post production workflow, shortening editing time. But it also allows your actors and crew to be fully immersed in your 3D visuals on-set, garnering a better performance and creating natural reflections on objects.
Yes! We build, design and modify Unreal Engine environments, specifically to use for virtual production.
